Marketing Team.
Our marketing team is a combination of in-house and external experts in short stay accommodation and tourism. They work with tourism groups, attractions and businesses ensuring we always have the broader perspective and insights.
Communication.
Our guest communication is second to none. From the moment a guest books, they experience seamless pre and post stay communication from us. We ensure their stay is perfect with extras they can add to their booking and things to see and do in the region. We also encourage reviews and repeat bookings of our properties.
Third Party Booking Channels.
Our dynamic booking system manages the third party booking channels ensuring we have the best rates on all the relevant platforms. We select the most appropriate channels to engage the target market best suited to your property. We are always reviewing new avenues to attract the most desirable guests for your property.
VRG Website.
All properties feature on the Valley Ranges Getaways website which attracts over 80,000 unique users each year. Our longevity in the market, great reviews and effective SEO gives us an excellent ranking in the search results for accommodation in our area.
Email & Social Media Marketing.
Over 10 years we have built a mailing list of over 15,000 active subscribers and 3,000 Facebook and Instagram followers. Email is one of our stongest marketing tools, with strong engagement and response for every email. They feature new properties, special offers and promote our region.
Local & Regional Tourism.
We partner with local and regional tourism groups and appear on their high ranking websites, email marketing and social media. With their vast reach and strong engagement, our properties book strongly from these referrals.
Relationships.
Our relationships with insurance companies means we can also offer property owners longer term stays which is appealing to some owners. We also have relationships with local wedding venues for wedding night and group bookings.